A catchy name, interesting photographs and enticing recipes are just the beginning. Laura Noren interviewed 250 food bloggers in “The Content of Food Blogs: the Food Blog Study” (Noren,2012), her results demonstrate food blogs are often most concerned with community building. Seventy-five percent surveyed mention nutritional content 20% of the time or less. Health concerns, weight loss and nutrition are often the realm of the “health blogger”. Only 37% of food blogs had recipes at least 80% of posts with recipes. This is especially surprising since Goggle searches are often recipe driven, thus recipes generally equate to more internet traffic and potential income from advertisers. The majority of bloggers surveyed reported that visitor generated comments after trying out a recipe to be the most gratifying part of blogging.
Community building, social connections, and chance for feedback from like minded individuals all wrapped up in digital layout of personal stories and photographs. That is what food blogs are made of.
Be sure to read the reply and enjoy this Florida inspired milkshake.
Citrus Dream Milkshake:
1/2 ounce natural sugar
4 ounces grapefruit juice
4 ounces orange juice
2 drops natural vanilla extract
4 ounces low-fat milk
1. Pour the orange juice, grapefruit juice, milk, sugar and vanilla extract into a blender with 2 ounces (approximately 4 cups) of ice.
2. Blend until smooth. Pour into a glass, add a straw and serve. Garnish with sliced fruit.